Love

People who lust will never understand the concept that true love is the desire to give, sacrifice and benefit others at the expense of self.

To them, giving is a waste of time and money.
To them, God is just a religion, not a relationship.

They treasure their own lives more than they treasure the Life-Giver.
They worship Him, but they dont love Him.
They dont think He's worth it.

And how we treat God, is how we treat people.

Period. End of story.